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This web site tryforosflorist.com had the following on the site, "Welcome to Tryforos and Pernice Florist! Turning beautiful flowers into extraordinary design combinations is something the Tryforos family has been doing for three generations, ever since the Tryforos brothers opened the doors of their first business in New York City at the turn of the 20th century." We noticed that the website said " Tryforos and Pernice Florist serves and delivers to all of southern Westchester County, including Eastchester, Mount Vernon, New Rochelle, Yonkers, Scarsdale, Mamaroneck, Larchmont, D." The header had Bronxville as the highest ranking optimized keyword. It is followed by New York, Westchester County, and Florist which isn't as ranked as highly as Bronxville. The next words tryforosflorist.com used was florists in NY. florist shop was included but could not be seen by web engines.